In the current digital age, digital marketing has become a trend in the marketing industry and is applied by many businesses. How can a small and medium-sized business with a limited budget still have effective online marketing and gain many benefits? Join HOSTVN to learn about 5 low-cost but still effective digital marketing channels.
Email Marketing – Email Marketing
Traditional marketing methods such as direct mail or cold calling are often expensive and difficult to measure effectiveness. So when marketing a product, sending email is the first thing you should think of, because this is a low-cost but still effective digital marketing channel.
You just need to come up with a customer care scenario via email, diligently write emails with attractive content, bring a lot of value to the recipient to have significant results through this low-cost digital marketing channel. Besides, there are now many systems that support automatic email marketing with quite low cost but can help you reach a large number of customers without spending too much time.
Social Media Marketing – Social Media Marketing
When social networks become a global trend, “Facebook”, “Instagram” are the catchphrases of everyone when they want to share memories, and naturally this also becomes a marketing tool.
Social media marketing is a azerbaijan cell phone number list low-cost digital marketing channel, it is completely free. You can promote your business brand image on popular social networking sites with many users such as: Facebook, Instagram, Twitter, Youtube, …
Activities to communicate and promote your business can include updating useful information about your products/services, posting new, current information related to the industry, organizing meetings, sharing information, answering questions or making entertaining mini games with not-so-big but meaningful prizes.
Search Engine Optimization (SEO)
Another low-cost yet effective digital marketing channel is search engine optimization (SEO). For small businesses with a modest budget, it can be a bit difficult, especially if they expect SEO to bring immediate results, or do not fully understand SEO.
The key to success with this channel is patience. For small businesses with small budgets and limited resources, it can take up to a year to see results from SEO, but the results are quite sustainable and increase over time.
To get the best SEO results for your business, the first thing you need to do is research the keywords that potential customers search for the most and then write articles that match those keywords. In addition, you should also maintain the frequency of posting content and sharing knowledge on your website so that SEO results improve over time.
Content Marketing – Content Marketing
Content Marketing is content marketing – Marketing activities of a business or brand focus on creating and distributing valuable content related to products/services. Some types of content marketing that most marketers apply to their brands include: blogs, videos, infographics, etc.
With the aim of attracting a guide to on-page vs off-page seo seo and retaining readers, thereby promoting their behavior and converting them into customers, instead of directly advertising your products/services, you should write about content that is meaningful to your target customers, thereby helping them solve the problems they are facing.
Therefore, Content Marketing is considered a low-cost but highly effective digital marketing channel, bringing high conversion rates and never going out of style.
Affiliate Marketing – Affiliate Marketing
Affiliate Marketing is a low-cost digital marketing channel, based only on efficiency, in which businesses only pay japan data commissions to affiliate marketing network partners when there is an order or successful conversion.
In the traditional business model, there are often some shortcomings. Businesses have to recruit and train their own employees, and at the same time, they have to manage goods and track whether orders are successful or not, and what the return rate is.
Affiliate Marketing is an intermediary bridge that helps businesses solve the above difficult problems. At the same time, affiliate marketing channels also provide clear, transparent.