How to Create a Landing Page on Google Site5 Examples
Now it’s time for us to discuss how to create a landing page on Google Site easily. For those who don’t know, Google Sites is one of Google’s services that provides an opportunity for beginners to create website pages, landing pages, and complete websites for free.5 Examples
The advantage of Google Sites is that it has integration with Google. It is undeniable that we definitely often use Google’s service products every day. For example, Google Drive. Well, when using Google Sites in creating a landing page , you can directly connect it to your own Google account that is always used every day. So it is very easy to backup landing page data.5 Examples
Then the Google Sites
display is much lebanon phone number library simpler and very easy to understand. So even if you are still a beginner or even a first-time user of Google Sites, there is no need to feel confused because everything is made for ease and practicality.
Google’s security side is guaranteed to be safer from viruses and other dangerous malware. Landing page security is definitely guaranteed when using Google Sites.
In addition, another advantage of Google Sites is the high speed of the website. This speed can be obtained because Google’s own server is already very large. In terms of performance, it is no longer in doubt so that the speed of your landing page to open up to 100% can be very fast.
To create a landing page on Google Sites is actually quite easy. Follow the method below.
You need toebsite becomes easier.
Once you’re logged in , you’re now on the Google Sites homepage. Look for the + logo on the bottom right and click to start the landing page creation process .
Now you are in the configuration view to create a landing page on Google Sites. You will see various menu views and other configurations on the right side. Create a landing page according to your goals here.
You can actually change the background and add a logo. To do so, click Change Image next to the part of the image you want to change.
If you want to add
a new layout , simply select the appropriate layout type on the right side of the screen. You can choose what style best fits your landing page content. Select Layout so you can find the most suitable layout with the color of your choice according to your needs.
Once you have chosen a new layout template, it is time to add various contents, such as text and images in it. Focus the design and cont, such as Image Carousel, Calendar, Map, Document, YouTube, and more.
Creating a CTA button can be done by selecting the Button element. Automatically, Google Sites will create a CTA button click quickly. However, to make it more appropriate, you can change the text in it to “Contact Now” or others. In addition, you can position the CTA according to the desired design.
If so, you can immediately publish the newly created landing page by clicking Publish at the top right.
One of the tips in creating the right landing page for you is not to provide standard content. You must use sentences and images as interesting as possible so that visitors to the landing page immediately realize the business product or service. That way they can immediately convert . Remember, conversion is the main goal of the landing page. That’s why there is a CTA button in it.
Difference between Website and Landing Page
Although landing pages and websites may look similar, they serve very different purposes and functions. Understanding these differences will help you choose the right approach to achieve your business goals. Here are five key differences between a website and a landing page :
Focus on Goals
Websites generally have many pages and aim to provide visitors with comprehensive information about your business. Websites can cover a variety of topics ranging from company profiles, services or products, blog articles, to contact pages. In other words, websites function as a broad information center and cover many purposes at once.
In contrast
landing pages are designed with a specific purpose in mind, such as directing visitors to take a specific action such as filling out a form, signing up for a newsletter, or purchasing a specific product. Landing pages typically consist of just one page that focuses on a single call-to-action (CTA). Therefore, the design and content of a ai tools for content while great time-savers landing page are highly geared toward achieving a specific conversion, making it easier for visitors to make decisions.
2. Simple Navigation
Websites usually have a complete navigation structure with menus, links, and various other elements that allow visitors to explore the content more widely. This complex navigation allows visitors to explore various pages and find the information they need.
On the other hand, landing pages tend to have very minimal navigation or even no menu at all. The goal is to minimize distractions so that visitors can focus on the main message and desired action. By eliminating unnecessary navigation, landing pages can increase the chances of conversion because visitors are directed directly to the specified CTA.
3. More Segmented Content
Websites are designed to present various types of information that are relevant to various audiences. Content on the website can include articles, product galleries, case studies, and even an “About Us” page that tells the background of the company. This makes the website more suitable for building brand awareness and providing a comprehensive picture of your business.
In contrast, landing pages are designed with very specific content and are focused on a particular campaign or offer. The content presented on the landing page is structured to suit the needs of a narrower target audience and has a sharper crawler data message. It can be said that landing pages do not provide excessive information and only include elements that are relevant to the objectives of your campaign.
4. More Specific Performance Measurement
Websites are generally used as a means of long-term communication with the audience. Metrics measured for websites usually include the number of visitors, time spent on the page, bounce rate, and the number of pages viewed. Because of its broad scope, website performance analysis tends to be more complex.