When you give customers a free trial, india whatsapp number data
you are inviting them to try out your product or service firsthand. During this trial, customers are likely to interact with your brand more, which gives you valuable insights into their preferences.
Since they are willing to provide their name, email, interests, or even feedback—this data is completely voluntary. Once you have them, you can make informed decisions for your product development, marketing strategies, and customer support.
To get started, track your user interactions to see which features they use most, what they spend time on, and where they might be facing challenges. Capturing zero party data helps you understand what they value most without needing to ask too many direct questions.
Create Wish Lists For Products Your Customers Will Love
Adding a wish list feature how to create a reel on instagram to your site motivates customers to buy more from their wish baskets. This is especially helpful during vacation when customers are likely to add these summer essentials to fulfill their needs. You can use this insight to know the products they are most interested in to optimize your inventory on a seasonal basis.
Let’s say you run an online store for kids’ toys and have just added a wish list feature. One of your best sellers you identify is the outdoor playhouses collection, which includes single-storey and multi-storey options.
Suppose you see a particular product, like these outdoor wooden playhouses, frequently added to wish lists, you can use this information to create targeted promotions or special offers, like limited-time discounts, until your potential customers complete their purchases from their carts.
Encourage Customers To Set Their Email Preferences
If customers receive emails lack data about the products or services they care about, they are more likely to open them and click on links. This makes your email campaigns more successful because your content is relevant to them, and they are less likely to unsubscribe.
Use a friendly pop-up on your website that asks customers to set their email preferences. Make sure they can choose the types of emails they want, like promotions or newsletters, and how often they receive them (daily, weekly, monthly).
Once you have the data, you can now offer monthly deals or product updates that suit their interest. From there, you can strategically send promotions like “New Arrivals” and “Exclusive Offers” without spamming their inboxes.