Ai is especially relevant when it comes to ensuring your subscribers have the right kind of content at their fingertips at the right time. Your integrated ai can almost instantly create promotions around a live pay-per-view boxing match targeted to a customer who’s been watching a lot of sports content, for example.
Take a closer look
3 ways ai helps media companies improve customer service
the media and entertainment intelligence playbook
automation in media & thailand phone number list entertainment: the key to operational efficiency
the battle for attention
give your service crew a complete view of the subscriber
equip care agents with the tools they need to connect with subscribers, including a customer relationship management (crm) platform powered by data and ai that acts as a single source of truth for subscriber data. With a crm, you can create the same is true when a complete view of each subscriber, including:
service or case history
device preferences
content engagement
genre (like action movies, sports)
this 360-degree view helps you maximize subscriber care agent productivity by, for example, providing them with ai-generated responses or summarization of help articles that can easily be used to resolve an issue. It also helps product and aero leads marketing teams improve and further personalize your overall subscriber experience.