digital marketing

From Christmas to New Year’s, the long line-up of holidays offers retailers plenty of opportunities to attract new customers and […]

In a fiercely competitive environment, shaping Brand DNA for a brand is an effective factor that helps businesses stand out

Unique and distinct Brand DNA positioning is considered one of the key factors contributing to the success of Apple, Starbucks, Nike

Thorough research is key to identifying a relevant and viral Big Idea. In this step, Marketers need to collect and

No longer strange to anyone who is day and night “sowing ideas on the “land” of Marketing, it can be

Are you having trouble reaching your target market or are you not meeting your revenue goals? If your answer is

The higher the click-through rate, the How to increase CTR in SEO greater the conversion opportunity and revenue potential. Check

Very few users tend to watch an entire advertisement, especially online advertisements. Therefore, businesses should focus on creating Focus on

Click-through rate (CTR) is considered the “golden key” to the success of online advertising campaigns. So what is CTR ? What

Branding is a long-term development plan. To ensure the success of the entire strategy, businesses must not only focus on

Below are some related terms that Terms You Need readers need to master to better understand when learning about Brand

Besides sales, brand marketing is also one of the top goals of every business. So what is Brand Marketing ? What is