While digital marketing italy whatsapp number data tactics like SEO and email marketing are yielding excellent results, mobile marketing and live calls can often achieve much more. Getting a potential customer’s phone number opens the door to a wealth of possibilities. This direct channel can achieve much more conversions than a well-crafted email or paid ad.
The toughest part about successful sms marketing is collecting the phone number. Customers are wary about sharing their personal information. They are more likely to give you an email address than to share the magical seven numbers. That’s why marketers use impressive creativity to source this information.
Taking the right approach to collecting phone numbers can help you create an effective database and streamline your marketing strategy.
Avoid Buying Phone Lists
Each marketing tactic comes data management and tool integration
with a certain shortcut. In mobile marketing, it’s an opportunity to purchase a ready-to-use phone list. While it may seem like a great way to get data fast, quality issues make this step useless and even dangerous.
Phone lists often contain inaccurate information. If you use a phone validation tool on these read-to-go lists, you are likely to find that a large percentage of it is unusable.
Meanwhile, the numbers you get don’t always belong to the people in your target audience. So you are likely to spend money on marketing efforts that don’t yield any results. Other issues with using these lists are:
While digital marketing tactics like SEO and email marketing are yielding excellent results, mobile marketing and live calls can often achieve much more.
Competition and Contests
Everyone loves freebies. That’s why the lack data best way to get a person’s phone number legally is to arrange a competition or a contest. Of course, the contest must have an attractive prize that motivates your target audience to participate.
Provide a dedicated phone number and a keyword that participants must text to enter your contest. Then take advantage of SMS marketing software to collect and manage the mobile phone numbers.
You can promote SMS contests across other marketing channels like social media, email campaigns, and websites. If you have a physical location, you can use posters and flyers to inform your audience about the upcoming contest.